Informa helps businesses and professionals in hundreds of ways.

Our international portfolio of live events, world-leading research publications, and innovative digital services provide specialists with the knowledge and connections they need to thrive.

HOSPITALITY TENT

Farm Progress Show Hospitality Tent: Your ultimate destination for all things Farm Progress

Thousands of attendees stream into Boone, Iowa, this September for the 2026 Farm Progress Show. At the show, a hub awaits them at the heart of the showgrounds: the Hospitality Tent. This multifaceted space is more than just a gathering point; it's a blend of commerce, education and relaxation. Each day, programming will broadcast live from The Main Stage, including The Best of Farm Progress Show highlighting the key things to see and visit at Farm Progress Show 2026, Farm Futures, the Ag PhD crew live each morning, The Mike & Max Program during the midday with special interviewed guests, a special Women in the Field Program on Wednesday afternoon.

Farm Progress Show Hospitality Tent

8:00 AM - 9:00 AM
Best of Farm Progress Show with Mike & Max
Hosted by Max Armstrong and Mike Pearson

9:00 AM - 10:00 AM
The Brazil Factor
Hosted by Farm Futures

10:00 AM - 10:30 AM
Phosphorus Under Pressure
Sponsored by RhizoSorb® by Phospholutions

10:30 AM - 11:00 AM
U.S. Ag Secretary Brooke Rollins

11:00 AM - 11:30 AM
Biologicals: Are you buying snake oil?
Hosted by Ag PhD

11:30 AM - 12:00 PM
USFRA | How Biofuels Drive Demand and Farm Profits
Hosted by U.S. Farmers and Ranchers in Action

12:00 PM - 1:30 PM
The Mike & Max Program
Hosted by Mike Pearson and Max Armstrong
Sponsored by United Soybean Board

1:30 PM - 4:00 PM
LIVE: This Week in Agribusiness
Hosted by Mike Pearson and Max Armstrong

    8:00 AM - 9:00 AM
    Best of Farm Progress Show with Mike & Max
    Hosted by Mike Pearson and Max Armstrong

    9:00 AM - 10:00 AM
    Marketing for Stronger Margins
    Hosted by Farm Futures

    10:00 AM - 10:30 AM
    The Ag Startup Journey
    Sponsored by Bidra Innovation Ventures

    10:30 AM - 11:00 AM
    Planting Corn and Beans Early with Success
    Hosted by Ag PhD

    11:00 AM - 11:30 AM
    John Deere, FS, and Farmers Put B30 to the Test
    Hosted by John Deere and New Century FS

    11:30 AM - 2:00 PM
    The Mike & Max Program
    Hosted by Mike Pearson and Max Armstrong
    Sponsored by United Soybean Board

    2:00 PM - 3:30 PM
    Women in the Field
    Hosted by Farm Progress & Kirbe Schnoor, Farm HER+RanchHer

      9:00 AM - 10:00 AM
      Holding onto the Farm & the Family
      Hosted by Farm Futures

      10:00 AM - 11:00 AM
      How to Cut Fertility Costs
      Sponsored by Ag PhD

      11:00 AM - 11:45 AM
      Farm Tech at Work: Tough Tech Questions Answered
      Hosted by Farm Progress

      12:00 PM - 1:00 PM
      The Mike & Max Program
      Hosted by Mike Pearson and Max Armstrong
      Sponsored by United Soybean Board

        UNWIND & CONNECT

        Amid the hustle and bustle, the Hospitality Building offers a place to take a break. Relax on the front porch while the kids play in the sandboxes. Strike up conversations with fellow attendees—you might meet a farmer from Brazil or an agriculture engineer from New York. It’s these impromptu exchanges that make the tent feel like a community.

        SUBSCRIPTION UPDATES

        Farmers and agribusiness professionals rely on information. That’s why the Hospitality Building houses a subscription center. Here, you can update your Farm Progress publication subscriptions, ensuring you stay informed long after the show ends. Chat with fellow subscribers, exchange tips and forge connections.

        VISIT IOWA

        Beyond the showgrounds, Boone, Iowa offers more exciting opportunities. The Hospitality Tent features a partnership with the Visit Central Iowa. Fun facts about Boone! This charming city is home to the Boone & Scenic Valley Railroad, offering breathtaking views of the Des Moines River Valley. Boone also boasts the famous Kate Shelley High Bridge, a historic railroad bridge named after the courageous young woman who saved a passenger train from disaster in 1881, making her an American hero and a symbol of bravery in Iowa history.

        BEYOND FARM PROGRESS SHOW

        As you relax, take a moment to learn about the broader Farm Progress company. Flip through our national and regional magazines, watch videos about our editors, and discover the organization’s rich history. From its humble beginnings in 1819 to its role in shaping modern agriculture, this corner of the tent celebrates the legacy and impact of Farm Progress.